HEAD

Innovative design, technical excellence, and passion are characteristics that have always distinguished HEAD, will also be the prerogatives for the success of the new line of fragrances and the development of future projects with Desire Fragrances, which aim to expand its offer of excellence across new high-performing product range for adding-on athletes and players at every level what they need to compete.

The new extensive line, which includes six fragrances, for him and for her, is characterized by persistent and fresh olfactory notes, which have been mixed to express the iconic and strong values of Head.

Diego Schwartzman ambassador

For the commonality of values and for its distinctive features, we chose the tennis champion Diego Schwartzman as the face of the campaign to tell this new olfactive universe. The Argentine player, nicknamed El Peque (“The Little One”) due to his relatively short stature at 170cm, has won four career ATP titles out of fourteen finals, eight Challenger titles and seven features. In the Grand Slam trials he reached the semifinal at Roland Garros in 2020. In the ATP ranking he reached 8th place in singles on 12th of October 2020 and 41st in doubles on the 6th of January that same year.

FOR MEN

Motion, Attitude and Fire are the fragrances for men. Every scent is so different from each other and through their fragrances, their bottles with sporty caps enclose a scent that conquers: the exuberant freshness of Attitude, the warm woody notes of Motion and the luminous and passionate accords of Fire.

FOR WOMEN

Bliss, Elite and Spark are the feminine fragrances of the new collection, whose accords are united by a fruity base in common but then mixed up with different accords, making the three feminine fragrances stand out in their uniqueness: the harmonious floral notes of Spark, the juicy fruity Bliss and the elegant oriental blend of Elite, each leave an unforgettable trail their own way.